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Pokémon GO for Nonprofits ???

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Pokémon GO for Nonprofits ???

Pokémon GO…

On July 6th Pokémon GO was released and it changed the world. People all over the world get up, go outdoors and walk around to catch Pokémon’s.

Pokémon GO is an AR (Augmented Reality) Game which means that you can actually be a character from the popular Pokémon cartoon series shown on TV early 2000. The game sits on top of Google maps and shows virtual places and Pokémon’s on real maps. To play the game you physically need to go to these places.

Augmented Reality

It is the first time an Augmented reality application was successfully implemented on such a large scale and it will not be the last! Already inventive people are looking how to benefit from this new phenomenon.

Read the article
How-Pokémon GO can lure more customers to your local business

A closer look

To understand the opportunities of this new game you need to know only some basis facts. – Pokémon players walk around in real world  to catch Pokémon’s in a virtual world

  • Players need Pokéballs to capture Pokémon’s.
  • At Pokéstops you can get Pokéballs, Pokémon eggs and other Pokémon stuff.
  • Pokémon can be lured to Pokéstops to catch them.
  • Pokémon’s can battle each other in Pokémon Gyms.
  • To get extra Pokéballs, Pokélure modules and other items you need Pokécoins. Pokécoins can be earned playing the game, but you can also buy (using real-world money) Pokéballs

More about playing Pokémon Go
Pokémon GO Wike pages
How to play Pokémon Go

Pokémon for NGO”s

So how can NGO’s benifit from all of this…?

Some interesting articles
Yes, Your Nonprofit Can Capitalize on Pokémon GO
Pokémon Go and nonprofits

Opportunity 1: use what already exists

Pokémon Stops & Gyms are scattered over the world in cities, museums, art installations, public, historic and touristic places. If you are lucky to have one in your location, use it to your benefit by posting about it on social media and get people to visit your location

Opportunity 2: take action

Use a Pokélure module that will attract Pokémon’s to a Pokéstop for a limited period of time (30 minutes). Announce the lure and attract players to your location/event.

  • More about luring Pokémons in this article
  • You can submit a request to have your location considered as a Pokémon GO Gym or Pokestop via this Niantic support page.

Have a look at this great example of the Lexington Lions Club!

Do you have ideas how Lions can use this game and other augmented reality for doing good?

Let us know!!!

How to manage Events with

EventBrite-LOGO If you are a club that hosts events for the general public, you may find the process of ticket sales to be overwhelming. Long lines, people looking to pay with credit cards, and keeping track of limited space can all take a toll on the person responsible. A great solution if you are looking to simplify your ticket sales and attendance management is Eventbrite. Whether you are hosting a free event, or one that charges a fee, Eventbrite can accommodate your organization by helping you streamline the process.

One of the great things about this online software is that it is an all-inclusive platform. What I mean is that with Eventbrite you have the ability to setup an event website, promote it online, sell and/or distribute free tickets, take payments, manage your guests, and track your progress all in one place.

How it works:

1- Customize your event page with your event information, logo and color scheme. Offer multiple ticket options, including reserved seating and questions for your guests to answer (like which dinner option they would like, etc.). You even have the option to embed this form on your own website if you want.

2- Promote the event through your Eventbrite account by sending emails and invitations and allow guests to use the built-in sharing tools located right on the event page.

3- Allow guests to pay for their tickets online via credit or debit cards using Eventbrite’s secure payment processor or Paypal, or collect payment via cash and check and manually enter in payments. You even have the option to collect donations right off the site. If the event is free or payment is collected via cash/check there are no fees for using the Eventbrite software, however you will be selling tickets using credit card payments there are fees involved. Keep in mind that organizations with 501c3 standing are eligible for a small reduction. Typically however the cost is 2.5% + $0.99 per ticket, plus a 3% payment processing fee.

4- Once guests begin registering you’ll be able to see who is coming, how much money you’ve made (if applicable), and manage the event with 24/7 access to your dashboard and reports. You’ll even be able to check in guests and scan pre-distributed tickets using the Eventbrite app for your smartphone.


Selling tickets through Eventbrite means there is less paperwork to keep track of.  No more keeping lists in notebooks or cumbersome Excel spreadsheets, plus you can access your event dashboard from any computer, smartphone, or tablet no matter where you are. Another nice feature is that you can send messages and updates to your attendees prior to and after the event, should you desire.


The fees can be a little costly, especially if you have never had experience with credit cards or your event has a very low admission cost. Fortunately there is a way around this if you are willing to not accept credit card payments. Your other alternative is to only accept credit card payments at the door, in which case you will only be charged the 3% payment processing fee.

All in all, the Eventbrite software is pretty easy to use and has made running events much smoother for our club.



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